The Intel by thynks
Subscribe
Beyond the Blue Link✦The Synthetic Mirror✦The Trillion-Dollar AI Trap✦The Zero-Visit Shift✦Meta Overthrows the King✦The Fine Print✦The Agentic Commerce Explosion✦The End of Panic-Piloting✦The Speed Leak✦The Only Moat That Matters✦Beyond the Blue Link✦The Synthetic Mirror✦The Trillion-Dollar AI Trap✦The Zero-Visit Shift✦Meta Overthrows the King✦The Fine Print✦The Agentic Commerce Explosion✦The End of Panic-Piloting✦The Speed Leak✦The Only Moat That Matters✦
The Lead Brief
The Synthetic Mirror
Strategy

The Synthetic Mirror

86% of marketers admit their AI creative looks exactly like the competition. The friction rule that breaks the pattern.

The Strategy Desk · 6 min read Read the brief

The Feed

All Search Paid Media AI Systems Strategy Data
The Intel
Data✦
Data

The Fine Print

Google’s new ad terms shift 100% of the AI liability onto you.

5 min read
The CFO Takeover
Data

The CFO Takeover

Total attribution or total waste — finance now owns the budget.

5 min read
The Intel, weekly.
The shifts that matter, decoded for decision-makers